ADVERTISING
15,000 Butt Billboard
We have a new frontrunner in the Most Cigarettes Used In An Anti-Smoking Ad Effort category. The previous leader, the 13,000-cigarette Hitler via Brazil, has been smoked by the above installation from last year for Peru's Liga Contra el Cáncer promoting a No Smoke Day. Let's go North America, get your butts in gear! Ogilvy & Mather in Lima, via volunteers, says they hand-gathered the cigarettes and then had an artist hand-glue every single fucking one of them. Damn. The girl is an oil painting. So, adding in the 3,000 butts supposedly used in these graphic anti-smoking ads via India, the new total of real cigarettes used in anti-smoking ads worldwide over the last year is: 31,000. That's about $310,000 in NYC money. Jump for a closeup shot of the pasted cigs.
|Images: BestAdsOnTV|
by Copyranter on February 19, 2009
Comments (2)
erm...I mean that's about $15,500 in NYC money. Cigarettes aren't (yet) 10 bucks a piece.
Posted by copyranter | February 19, 2009 12:33 PM
the people that glued these up now have a rare form of "finger cancer" lol.
Posted by jeff | February 20, 2009 12:00 AM