New York Attorney General Eric Schneiderman is investigating over 400 possible cases of price gouging in New York City, Long Island, and the Hudson Valley, ranging from $10 boxes of matches to a $7 loaves of bread, in addition to the prices of gasoline, bottled water, generators, batteries, and flashlights. “We are actively investigating hundreds of complaints we’ve received from consumers of businesses preying on victims of Hurricane Sandy,” the Attorney General said in a statement today. “Our office has zero tolerance for price gouging.”

However, according to the AP, it’s generally difficult to prosecute gouging, as “vendors may defend higher prices if they can show an increased cost of obtaining goods from wholesalers or in delivering services.”

Consumers can report any suspected incidents of gouging in New York through a hotline at 800-771-7755 or at the attorney general’s website.

(Photo: New York State Office of the Attorney General)